Upcoming Web Seminars – Free to IABC Members

Did you know that IABC International offers a series of free webinars to members? I figured you might have missed it, as there is such a wealth of information available. Here’s the schedule as it stands today and the link IABC International page:

Communicating change: The emotional journey
presented by Adrian Cropley, ABC, Cropley Communication
19 January 2011

Telling stories: Captivate your audience and spread your message
presented by Donna Papacosta, Trafalgar Communications
23 March 2011

When the headline is you: An insider’s guide to handling the media
presented by Jeff Ansell, Jeff Ansell & Associates Inc.
25 May 2011

TBD
presented by TBD
13 July 2011

Creating a job search strategy for communicators
presented by Angee Linsey
8 September, 2011

TBD
presented by TBD
9 November 2011

Click here to go to the Web Seminar page if you’d like to check for updated links – you’ll find the Free-to-Member events about halfway down!

Murder Mystery Holiday Luncheon 2010

 

IABC-LA’s annual holiday teas have been truly lovely and held in beautiful tearooms over the last few years…however, there was a chalk mark drawn around the still body of the tea concept this year in favor of something entirely newand unique: A Holiday Murder Mystery Luncheon! 

How well does a Murder Mystery go with the holidays? Only ZorroClaus, a wisecracking “LAPD detective” and crime-solving IABC members them-elves could participate in such twists and turns at The Porterhouse Bistro in Beverly Hills on December 11, 2010.  And yes, the demise of some “victims” was brought on by our own members (see video attached).  Who was involved and why?  Besides inspired event coordination by Myra Jolivet (who brought up the idea originally), with assistance by Christie Ly and Christopher Cabrera, a secret source supplied information about some chapter members to the host of the interactive Murder Mystery to create intrigue, heavy laughs, red herrings and fun.

The L.A. Chapter maintained its commitment and passion to communications as bodies fell from being “shot”, “stabbed” or “poisoned.”  Chapter member Bill Spaniel donned his baseball caps in Sherlock Holmes style and used his delightful wit as one of the crime-solvers. Bill also reminded us of the upcoming judging opportunities for The Gold Quill Awards.  Rebecca Mikkelsen and chapter President, Paula Cassin, reiterated how much we learn from the entries in participating as a Gold Quill Judge…with terrific networking opportunities professionally and personally. (Rebecca and I have become wonderful friends since pairing up as Gold Quill judging partners last January.  I later joined Rebecca’s social media team for the chapter this year.)  Rebecca and Stephen Cassin also participated kindly as our mystery host threw questions at us about what we know about these two possible suspects. 

We enjoyed our four-course luncheon of gourmet food and wine while catching up with members. Later, Julie Fornaro, our new website’s mastermind, read from a suspiciously-dropped business card “Hits-R-Us” while a wisecracking “LAPD detective” threaded the mounting clues throughout the interactive plot… including a Santa hat with a sword poked through a note from “ZorroClaus.”  Otherwise hard-working Chapter President Paula Cassin revealed herself as “ZorroClaus” …and Keeping Up with the Kardashians..well, sort of…having much fun distributing “stolen” cash and presents.  Kerry Bonner sported her bright and cheery red jacket during the event’s pre-luncheon cocktails…only to “wear a knife” and create some great laughs during her “death scene.” Bill Spaniel, David Schmidt, Gail Herring, Chris Cabrera and Stephen Cassin were terrific sports against the detective’s banter. Chapter crime-solvers also included Mauria McPoland, Marsha Webster, Louvenia Austin, Elodie Khavarani , Susan Delgadillo and Pamela Corante-Hansen…all suspects until proven innocent. Cheryl Farrell had some serious explaining to do…which led to some hilarious communications and “battle scene” antics between the detective and Cheryl.  

Congrats to Ariela Iringan and Briana Sharp who were the closest in figuring out the details, motives and storyline when everyone paired up to solve the crimes.  Our host proclaimed the rest of us as not-yet-detective-ready in our “pathetic” attempts to solve the motives behind the secrets.  We enjoy solving communications issues…or bad puns like “Nobody Does It Deader.”

Chris Cabrera of Southern California Edison and Paula Cassin, presented a $500 donation check to our chapter’s guest, Gina Quesenberry, Librarian at the El Monte Library in support of the El Monte Library’s programs that reach children, teens and adults.  We were delighted to have Gina take part in our mystery while being a gracious and good-humored recipient toward our chapter’s commitment to supporting our communities.  Chris Cabrera also stated that Southern California Edison is making a donation of 85 books to enhance the library’s materials towards further support.

Warm thanks to Myra Jolivet, Christie Ly, and Chris Cabrera for putting their distinct and creative fingerprints all over this memorable event.  Acting nods to Paula, Kerry and Cheryl…for hilarious comedic “drama” and our thanks again to The Porterhouse Bistro actors and staff who put some holiday crackle into our tongue-in-cheek event.

Don’t Trust Anyone…

Join us for the Holiday Party – Who Will Be “Knocked Off?”

What’s this?? I’ve just found out that one of our members is going to be ‘knocked off’ at our Holiday Party…

A secret source told me that he’s working with the Murder Mystery actors, and not only will we have a fun ‘whodunit’ to solve, but corporate communications and IABC LA Chapter shenanigans will come into play.

The Board (especially Myra and Christie) have put in a lot of work to create an event that we believe will be great for networking, great for your stomachs (4 course meal) and great for the spirit (lots of laughs and camaraderie).  We decided to try something new this year (breaking from our afternoon tea tradition), and hope you will like it as much as we anticipate.

Please join us if you can.

We’ve kept the price very low (below cost, as we’re supplementing with Chapter funds and sponsorships), so it’s a great opportunity to experience a Murder Mystery for very little. We encourage you to bring family or friends along!

Here are details for you:

SATURDAY, December 11th, 2010

Porterhouse Bistro in Beverly Hills.

Networking Reception: 12:30 – 1:30PM
The “Murders” Begin: 1:30 – 3:30PM

Register for A Holiday Murrrderrr Mystery Matinee with IABC-LA! in Beverly Hills, CA  on Eventbrite

Valet Parking is $5, limited street parking also available.



October 26th, 2010…IABC-Los Angeles presented “An Entertaining Evening with Sony Pictures Global Communications”

 

Imagine developing integrated global employee messaging to 140 countries. Or creating a fun, interactive worldwide online employee scavenger hunt to find “Salt.” Or pondering what Jimmy Stewart would think of solar panels on his namesake Sony lot building.
 
IABC-LA members packed the Thalberg screening room in Culver City on the historic Sony lot to hear how Sony approaches its external media and integrated internalmedia campaigns. IABC-LA Board Member Myra Jolivet, event coordinator and presenter host, introduced Jim Kennedy, Executive Vice President, Global Communications, Erica Netzley, Vice President, Employee Communications, and Helen Porter, Director, Employee Communications for an inside look at how the Japanese-based company keeps a global focus through its diverse media divisions. The Sony panel covered internal, external, corporate social responsibility and employee meetings and events.

Kennedy discussed how home entertainment has evolved with changing consumer habits. (BlueRay is hot!) Meanwhile, Sony expands further into Russia, China and India where movie audiences are the fastest growing.  Kennedy noted “Movies still remain one of the most cost effective means of entertainment” for individuals. External communications strategies also include building up environmental responsibility, as well as the current popularity of 3-D movies.

Kennedy and Netzley emphasized Sony’s commitment to a creative, casual culture, while Kennedy stated the company is not a factory.

While all Sony employees access the recently launched “my SPE” (Sony Pictures Entertainment) for worldwide internal news and interactivity, Netzley discussed sharing the 30,000 ft. view from above through a still-hard-copy-printed quarterly newsletter. The quarterly educates employees across Sony divisions including Imageworks, Screen Gems, Columbia Pictures and more.  Global employee communications include a Q&A from division execs to take a “deep dive” into the inner workings of each division. A weekly “Sweeps” newsletter has been transitioned from print to e-newsletter. Erica and Helen noted Sony employees were currently not interested in using social media on the employee site, yet this is a topic that will be revisited.

Netzley and Porter discussed the importance of “my SPE” and “SPE Life” as “Cool…new…fun…and on the lot.” This casual, accessible strategy allows Sony employees to enjoy video clips of Sony Co-Chairs Michael Lynton and Amy Pascal discussing, for example, a current tv show with great humor. “My SPE” also includes video clips of employees’ jobs all over the Sony world.

There was a tremendous emphasis on being, acting and staying environmentally friendly as Sony transforms its culture as a worldwide globally green leader. The “My SPE” dedicated green home page communicates pilot composting programs, earth days, beach cleaning days, transforming sets for reuse, and much more. Culver City employees have influenced green behavior resulting in 99% of Sony waste being diverted from landfills. And Sony’s movie productions are now receiving awards for green behavior.

IABC members enjoyed a substantive Q&A with the panel at the end of the presentation, and then continued the conversation at the “After Dark” event at Culver City’s “BottleRock Wine Bar” for some loud(!) lively wine and beer networking at a record turnout.

Big applause and thanks to Myra Jolivet and the engaging Sony presenters for such an informative inside look!

Sony Pictures Entertainment, October 26, 2010

Sony Pictures Entertainment lights up screens around the world with its film, television, home entertainment and online content.

Hear firsthand from Sony Pictures’ Global Communications team about the company’s approach to external media challenges and opportunities and to creative integrated internal communications campaigns.

This event will be hosted on the historic Sony Pictures studio lot in Culver City. Space is very limited. (There is also an IABC LA “After Dark” gathering immediately following the event…so keep reading!)

Date and Time:
Tuesday, October 26, 2010
7-8pm for the presentation at Sony Pictures
8pm on for networking with IABC After Dark.

Speakers:
Jim Kennedy – Executive Vice President, Global Communications
Erica Netzley – Vice President, Employee Communications
Helen Porter – Director, Employee Communications

Cost:
$20.00 current IABC member through Friday, Oct 22
$25.00 current IABC member after Friday, Oct 22
$40.00 non-members

Register here now.

RSVP Deadline:
12 noon, October 25, 2010

Parking: Instructions will be provided to registrants.

Afterwards, please join nearby for networking and refreshments:

BottleRock Wine Bar — Culver City
3847 Main Street
Culver City, CA 90232
Phone: 310.836.WINE (9463)

Map and directions are here.

Immediately after the curtain goes down on the Sony event, head over to BottleRock Wine Bar for IABC After Dark. It””s just down the road, and a chance to network, continue the convo and connect with your fellow communications comrades. This no-host type of event follows every IABC meeting and is designed to keep the energy flowing, help us discover new and interesting places and demonstrate that anything can happen “After Dark.”

Presidents Message – Welcome to the New Site

Dear Members,

Welcome to our new website. I hope you enjoy it and find it a step forward from the previous site.

Everyone on the Board has been working hard through the Summer and Fall on the website and other major projects for the Chapter.

I would like to tell you about how the current IABC-Los Angeles Board intends to provide value to members and fulfill our goal of connecting business communicators in Los Angeles.  It boils down to three things: Improving Online Resources, New Events, and Showcasing Members.

Improve Online

With our revamped website, we can now easily post our events calendar, showcase members, post news, and pass on best practice and resources.

If you attended any of our past events, odds are you found people to be friendly and welcoming.  IABC is known for providing great networking and for attracting professionals open to helping one another.  Unfortunately our online presence did not match this!  The old website was static and painfully difficult to update, especially when our longstanding Webmaster decided understandably to move on after volunteering on the Board for several years.

We intend for the new site to evoke the friendliness and accessibility of our face-to-face events, while staying true to IABC.  Now we have a website where great communication is possible!

We have taken up social media, too – please connect at our active LinkedIn Group, Facebook Page, or on Twitter if you have not done so already. We are using these tools to network, share knowledge and provide places to ask for help from fellow members and the wider communications community.

New Events

This year we are continuing our practice of holding regular meetings every month from September through June, rotating between Burbank/Pasadena, Downtown, and South Bay/Long Beach areas, so that members have at least 3 events close by each year. (At the moment we do not have anyone able to organize events in the Thousand Oaks-Woodland Hills area – let us know if you are interested!). We””””ll continue to have two major events a year within this schedule – the December Holiday Party and the June Annual Banquet.

Something new: we are organizing two events completely FREE to members as a way to say Thank You for staying with IABC through the economic downturn. We began with a free networking event in Pasadena on September 23rd, and will host a similar event in the South Bay in February 2011, to ensure at least one is accessible to all members.

This year, we are working more closely with other professional organizations such as Communitelligence and PRSA-LA, to pull in speakers and widen networking opportunities – sometimes our combined efforts enable us to tap into resources and people we could not reach alone!

Showcase Members

The Member Profiles feature on our website has been in demand – we will continue doing this, as many people have found it to be extremely valuable for career development and networking. Once all existing member profiles are migrated to the new site, we will put out all call for new profiles.

We intend to further showcase members by inviting them to guest post on the Chapter blog, providing their thoughts on a topic, raising issues, reviewing events or speakers, etc.  If you are passionate about a communications-related subject and would like to contribute, please contact us – we may be able to showcase your thoughts in an article, video, or at a face-to-face event.

Your Thoughts?

All of us on the IABC Chapter Board are members like yourselves, who choose to volunteer to make the Chapter happen. Please let us know if you think we are heading in the right direction – we welcome your ideas, suggestions, improvements, critiques. You can write to individual Board Members, email or head to the Linkedin or Facebook pages to connect!  And if you’d like to help run the Chapter, we warmly welcome your contributions.

Thank you,

Paula Cassin

President 2010-2011, IABC Los Angeles Chapter