IABC-LA Regional Meeting, Calabasas Hills
 “Hiring Practices: What Communications Professionals Should Know”
Thursday, November 12, 2009
8AM – 10AM
Three Distinguished Panelists/Cheryl Farrell, Moderator

Posted by: Cheryl Farrell
Email: la-woodlandhills@iabc.com
If you had the chance to ask a tenured hiring practices expert any question, what would it be? What if you had the opportunity to sit across the table from a managing director of a major recruitment firm that specializes in non-profit executive placements? Or, how about chatting with a senior recruiter of a major entertainment conglomerate? Finally, what-if you can ask a personal branding expert about the essentials of a compelling branding statement?

All this will be available to you at the November 12 IABC-LA professional development meeting. Thanks to the generosity of fellow IABC members, Jeff Snyder and Greg Cash of The ALS Association, the event will be held at the association’s Calabasas Hills headquarters.

As moderator for the event, I have the privilege of preparing questions for our distinguished panel. Here is a sample, and I welcome your questions.

1. Please describe the top two or three themes you find in your successful placements. [E.g., résumé quality, word-of-mouth referrals, use of social networking]

2. On the matter of hiring practices from earlier times, what is your opinion about online applications versus hard-copy submissions? What about following the rules in the “don’t call us, we’ll call you” instruction?

3. Please describe the top two or three impediments you find in your applicant base and how can applicants overcome them.

4. For new entrants in the hiring marketplace, what is the best strategy to distinguish oneself from others with similar credentials? 

5. What does it mean to be a job seeker-entrepreneur? How important are job seekers’ communications skills to increase the chances of being hired?

Register for the event that is sure to provide valuable information on current hiring practices and employment options.

To register, go to http://la.iabc.com to “Upcoming Events.” Click on November 12th event then click registration link.

The ALS Association
27001 Agoura Road, Suite 250
Calabasas Hills, CA 91301
Thursday, November 12, 2009
8AM – 10AM
Members: $30
Non-Members: $40

Price includes light breakfast. Door prizes courtesy of the IABC Knowledge Centre. Free parking. Limited seating.

Panelists
Jay Berger, PhD, Managing Partner, Morris & Berger
Twenty-two years experience as principal with Morris & Berger, a boutique executive search firm working on senior level searches, exclusively for nonprofit clients.

Pamela Jones, Senior Recruiter, The Walt Disney Company
More than a decade of corporate recruiter experience, responsible for full life-cycle recruitment in the areas of Production, Marketing, Studio Operations, Home Entertainment, Distribution and Music.

Lilli Cloud, Founder & Principal, Blue Feet Communications
Communications veteran of 20+ years, Lilli helps entrepreneurs and job seekers develop their personal brand and articulate that both verbally and in writing, in a clear, compelling way that makes them stand out from the crowd. Visit www.yourbluefeet.com.

Panel Moderator: Cheryl Farrell, IABC Board Member and Chair, Regional Events
An award-winning communicator with a career that spans broadcast media to corporate banking. As a volunteer, she writes and speaks on behalf of advocacy organizations such as the Juvenile Diabetes Research Foundation.

The ALS Association Hosts
Jeff Snyder, Vice President, Communications
Greg Cash, Director, Communications