By Eli Natinsky
IABCLA, Vice President of Operations
“Do you want to join the board?” IABCLA Vice President Jenny Matkovich asked me at the end of my first chapter event in November. I had the opportunity to not only meet Jenny at that first function, but several board members and chapter regulars. It was a warm and welcoming group, so it was an easy decision when I was asked to take on a leadership role.
I was already well-versed in the benefits of IABC, having been involved in the Detroit chapter. I gained a great deal from my participation – networking, friendship, professional development, educational opportunities. So, IABC was one of the first organizations I sought out when I moved from my hometown of Southeast Michigan to Los Angeles this past fall.
I’m now the vice president of operations, and my duties include taking notes during board meetings, writing up said minutes, researching and implementing internal tools such as conferencing capabilities, creating blog posts such as this, and contributing in whatever other ways are needed. It’s the first time I’ve been on the board of a professional organization, and I love it.
I took part in our board retreat in January, and it was tremendous experience. There was great energy and enthusiasm at the gathering and several programs were conceived – this includes Dine & Discuss on February 21 at TOMGEORGE and Coffee Connection on March 3 at Andante Coffee Roaster. I’m excited for both happenings, as it’s rewarding to see ideas go from inception to completion.
Being on the board has provided me entry into the LA communications world. I look forward to continuing to build relationships with other local practitioners, as well as exploring the regional comms landscape. I’m now searching for a full-time position, and my involvement in the association will likely play a part in securing me a job.
I often hear of the need to “find your people” in that it’s important to seek out like-minded individuals who appreciate you. I’m happy to say I’ve found them in IABCLA, and I encourage other communications professionals in Southern California to become involved just as I have. Thank you to Jenny and the other board members – Ephraim Freed, Deborah Hudson, Sara Laurence, Morgan Robson, Grant Skakun – for including me in their efforts to build a stronger chapter.
Eli Natinsky is IABCLA’s vice president of operations. His writing explores various media, marketing, pop culture, and technology topics. Additional pieces are on his website: elinatinsky.com.