by IABCLAAdmin | Dec 16, 2012 | News
On December 4th, 2012, IABC-LA joined the Hispanic Public Relations Association (HPRA), the Public Relations Society of America (PRSA) and the California Chicano News Media Association: Latino Journalists of California (CCNMA) for a combined festive, loud and lively...
by IABCLAAdmin | Dec 15, 2012 | News
In this episode of CW Radio, Deirdre Breakenridge, CEO of Pure Performance Communications, talks with Executive Editor Natasha Nicholson about the changing PR industry and the new role for PR professionals. Breakenridge discusses the three skills she thinks are most...
by IABCLAAdmin | Dec 15, 2012 | News
A member of the group seeking advice on whether or not to include bios on small companies’ websites received an overwhelming yes for a response. Answers varied on which bios to include – some felt the entire staff should be listed while others opted for only executive...
by IABCLAAdmin | Dec 14, 2012 | News
A communication plan looks very much like a strategic plan or a marketing plan. Remember, to be called strategic, it must share some of the same elements and methodology of accepted planning formats. My model for a strategic communication plan contains the following...
by IABCLAAdmin | Dec 14, 2012 | News
In this Cafe2Go interview, Neville Hobson, ABC, interviews Tim Buckley, 2013 Chair of the IABC Gold Quill Awards, about the program. Tim outlines some of the significant changes now in place including new divisions and categories that open the Gold Quill program to...
