by IABCLAAdmin | Oct 8, 2012 | News
Just trying to keep track of the latest social media site or digital tool can be overwhelming for today’s communicators. But social media and the digital age offer practitioners many new opportunities to connect, engage and converse with their audiences. In this...
by IABCLAAdmin | Oct 8, 2012 | News
Anyone can contribute to Wikipedia, the vast online encyclopedia. But the complexity of connecting with this online collaborative community poses challenges. The debate about whether, and to what extent, PR professionals should edit their organization’s or clients’...
by IABCLAAdmin | Oct 8, 2012 | News
Beginning Tuesday, Oct. 9, IABC will begin testing weekly messages to promote professional development offerings, such as webinars and small conferences. Testing will take place for approximately two months in various test regions throughout the world, with weekly...
by IABCLAAdmin | Oct 1, 2012 | International News, News
In recent months, the IABC international executive board has undertaken a thorough review of the accreditation program and its role in supporting the professional development of members. Now in the final phase of the review process, a greatly improved accreditation...
by IABCLAAdmin | Oct 1, 2012 | News
In this Cafe2Go interview, Prescient CEO Toby Ward discusses the state of intranets, the challenges communicators face in their efforts to drive intranet adoption, the increasing role of social media on intranets and the issues faced by the overwhelming number of...