by Mike Spasoff | Oct 21, 2012 | News
Visit the web seminars web site for more information and registration details. Seminars are either free or at a reduced fee for IABC members. Wiring the social enterprise for crowdsourcing and co-creation Presented by Preston Lewis, Co-founder and Director, Bonfire...
by Mike Spasoff | Oct 21, 2012 | News
An interview with Patricia Whalen, Ph.D. Incompatible corporate cultures can doom a merger. So, how do you make sure cultures integrate in a way that ensures the success of the new venture? In this CW Radio interview, author Patricia Whalen, Ph.D., APR, outlines how...
by Mike Spasoff | Oct 14, 2012 | News
The following article appears in “The IABC Handbook of Organizational Communication,” second edition, edited by Tamara Gillis, Ed.D., ABC. Which skills should a corporate communicator bring to their role? We are aware of the need for the critical ability to...
by Mike Spasoff | Oct 14, 2012 | News
The IABC accreditation program is no longer accepting applications; however, important work continues for candidates who applied prior to the Sept. 1 suspension. These individuals are working with dedicated volunteers to earn their ABCs in the coming months. Given the...
by Mike Spasoff | Oct 8, 2012 | News
Just trying to keep track of the latest social media site or digital tool can be overwhelming for today’s communicators. But social media and the digital age offer practitioners many new opportunities to connect, engage and converse with their audiences. In this...
by Mike Spasoff | Oct 8, 2012 | News
Anyone can contribute to Wikipedia, the vast online encyclopedia. But the complexity of connecting with this online collaborative community poses challenges. The debate about whether, and to what extent, PR professionals should edit their organization’s or clients’...
