by Mike Spasoff | Nov 25, 2012 | News
Even in the frenzy of a crisis, you should seek to achieve specific objectives relevant to the overall goals of your organization in what you say and do. Your message platform can be built long before the hint of any crisis. Some people use the term “message points,”...
by Mike Spasoff | Nov 25, 2012 | News
Visit the workshops website for more information and registration details. Social media workshop
A series of eight weekly live online sessions on Thursday mornings with accompanying weekly on-demand online training modules. Presented by Shel Holtz, ABC, IABC Fellow,...
by Nicole Maury | Nov 19, 2012 | Chapter News, Corporate Communications, Employee Communication, Events, Events - Los Angeles, Marketing, Networking, News, PR, Professional Development, Social Media, Writing
One of my favorite laugh-out-loud commercials of all time is when a then-unknown Jane Lynch (of “Glee” fame) hammers a microchip into the forehead of a new customer at Washington Mutual’s competing bank. A few moments later Jane’s colleague tries to...
by Mike Spasoff | Nov 18, 2012 | News
The Strategic Communication Leadership Summit, Dec. 6–7, in Scottsdale, Arizona, focuses on the leadership capabilities that are critical for executive communicators to succeed in a world filled with constant innovation and rapid change. Bringing together an elite...
by Mike Spasoff | Nov 18, 2012 | News
In 2013, there will be a cost-based dues increase of 2 percent, which will raise international dues for members by $5.00 or less. As required by a board motion from 2003, the IABC executive board conducted its annual review of consumer price index statistics and...
by Mike Spasoff | Nov 11, 2012 | News
IABC has launched the 2013 Gold Quill Awards with a number of enhancements that will make it easier for communication professionals to enter the program. Key changes in the 2013 Gold Quill Awards include: New divisions and more categories: The awards will present a...