The vision is in while refreshed priorities grabbed a foothold in IABC Los Angeles’ new strategic plan.
IABC Los Angeles is the leading community for communications professionals working across industries and disciplines. We are diverse storytellers. Rich with top-notch communicators, IABC-LA membership’s talent is critical to the success of Los Angeles’ businesses, large and small.
In support of a storytelling focus, the overall strategy employs a 360-degree approach on three building blocks of content, career and business to deliver membership value.
The plan delves into significant opportunities in the Los Angeles niche market. From Silicon Beach to tech know-how for communicators to thriving student engagement, IABC-LA’s strategic plan boosts our membership, partner organizations, special interest groups and businesses’ engagement.
Storytelling reaches in and around communications silos in the most progressive of ways. Our L.A. business communicator members are now expected to combine skills, attaining new ones at an alarming rate.
Through strategic chapter events planning, meanwhile sharing original and curated content, the strat plan supports members in a best practices platform while building stealthy ties to Los Angeles’ businesses.
Welcome to the 2013-2016 Strategic Plan: IABC-LA Strategic Plan – Chapter Copy (2)