by IABCLAAdmin | Jan 18, 2023 | News, PR, Professional Development
Thank you to former IABCLA board member Julie Wright and her agency, (W)right on Communications, for crafting this insightful piece! SAN DIEGO; Jan. 10, 2023 — When you advise innovators, change makers and industry leaders every day, it’s expected that you’re...
by IABCLAAdmin | Oct 20, 2022 | Corporate Communications, Marketing, News, PR, Social Media
Note: the following article recently appeared in Catalyst, the official publication of IABC. By: Elizabeth Williams, ABC, FRSA, and Mike Atkins, CPC Even before the pandemic challenged our notions of, well, everything, consumer trust was on the decline....
by Deborah Hudson | Sep 22, 2020 | Corporate Communications, News, PR
By Deborah Hudson, ABCVice President, Member Retention; Past President Since the outbreak of the Covid pandemic, we’ve seen a catalog of great crisis communications – and some really awful examples. In the last week, as the fast-moving Bobcat Fire has threatened...
by IABCLAAdmin | Jul 12, 2020 | Board News, Corporate Communications, Employee Communication, News, PR, Professional Development
I haven’t been able to watch the recording of George Floyd’s murder. I’ve seen the still images. I’ve read the transcript. It’s been over a month, and I still don’t have the courage. But it’s a courage that, somehow, we expect our Black colleagues to muster every day...
by Nicole Maury | Oct 10, 2013 | Chapter News, Events, Events - Los Angeles, Marketing, Networking, News, PR, Professional Development, Social Media, Uncategorized
(Los Angeles) On Tuesday, October 8th, 2013, IABC Los Angeles hosted a networking media panel event with Media Leaders at the ROC Center Santa Monica. Moderated by Josh Ochs, the integrated communications panel covered everything from effective content creation,...
by Nicole Maury | Nov 19, 2012 | Chapter News, Corporate Communications, Employee Communication, Events, Events - Los Angeles, Marketing, Networking, News, PR, Professional Development, Social Media, Writing
One of my favorite laugh-out-loud commercials of all time is when a then-unknown Jane Lynch (of “Glee” fame) hammers a microchip into the forehead of a new customer at Washington Mutual’s competing bank. A few moments later Jane’s colleague tries to...