by Deborah Hudson | Sep 22, 2020 | Corporate Communications, News, PR
By Deborah Hudson, ABCVice President, Member Retention; Past President Since the outbreak of the Covid pandemic, we’ve seen a catalog of great crisis communications – and some really awful examples. In the last week, as the fast-moving Bobcat Fire has threatened...
by IABCLAAdmin | Jul 12, 2020 | Board News, Corporate Communications, Employee Communication, News, PR, Professional Development
I haven’t been able to watch the recording of George Floyd’s murder. I’ve seen the still images. I’ve read the transcript. It’s been over a month, and I still don’t have the courage. But it’s a courage that, somehow, we expect our Black colleagues to muster every day...
by Nicole Maury | Oct 10, 2013 | Chapter News, Events, Events - Los Angeles, Marketing, Networking, News, PR, Professional Development, Social Media, Uncategorized
(Los Angeles) On Tuesday, October 8th, 2013, IABC Los Angeles hosted a networking media panel event with Media Leaders at the ROC Center Santa Monica. Moderated by Josh Ochs, the integrated communications panel covered everything from effective content creation,...
by Nicole Maury | Nov 19, 2012 | Chapter News, Corporate Communications, Employee Communication, Events, Events - Los Angeles, Marketing, Networking, News, PR, Professional Development, Social Media, Writing
One of my favorite laugh-out-loud commercials of all time is when a then-unknown Jane Lynch (of “Glee” fame) hammers a microchip into the forehead of a new customer at Washington Mutual’s competing bank. A few moments later Jane’s colleague tries to...
by Mike Spasoff | Jul 26, 2012 | News, PR, Professional Development
Saturday and evening courses to fit your schedule Cal State Fullerton offers several certificate programs designed to train managers to be great leaders. Registration is open now – courses begin in early September. Human Resource Management – classes begin...
by Nicole Maury | May 14, 2012 | Chapter News, Corporate Communications, Employee Communication, Events, Events - Los Angeles, Marketing, Networking, News, PR, Professional Development
Scientists are great master storytellers. One of the Voyager themes at NASA’s Jet Propulsion Laboratory in Pasadena is “reaching out to touch where no one has gone before.” IABC-LA members got to participate in an event never before offered through the chapter:...
